March 6, 2020

Are You Ready for a PR Crisis?

Is your organization ready for a PR crisis? If not, then a new book may be just what you need to help you create a crisis plan before you need one. This week, Robert invites crisis expert Ed Segal to discuss the worst part of public relations, managing a crisis, and his soon-to-be-released volume, Crisis Ready: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies.

Also, the gang worries about coronavirus and cherry blossoms, while John O’Dwyer thaws out just in time to give us the latest PR news headlines.

Links:

Communicating a Public Health Outbreak

Guest: Ed Segal

Amazon: Crisis Ready: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies

Website: Get Crisis Ready 

Recommended

July 24, 2020

PR Job Search Tips

The pandemic has left millions of Americans looking for a job. PR people are among them. If you’ve been furloughed, fired, or had your internship cancelled, recruiter Jamie McLaughlin, an expert in connecting companies with t...

Listen to the Episode
Feb. 26, 2021

How to Find a PR Mentor

Today, young PR pro and PR Nation contributor Michaela Lewin tackles two topics important to practitioners today – mentorships and diversity. In her second conversation for the podcast, Michaela discusses the importance of PR...

Listen to the Episode
Feb. 19, 2021

Is Clubhouse a PR Tool?

Clubhouse is the new audio-only social media app causing quite a stir all over the internet. It’s been around for almost a year but only recently have most people discovered it. Clubhouse is an invitation-only platform where ...

Listen to the Episode